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A top 3 women’s brand in the Netherlands with a reach of 2.3 million readers.
“How can we launch the VROUW YouTube channel to expand our reach and broaden our target audience?”
Launch strategy for the VROUW YouTube channel
Distribution strategy for audience growth
From 0k to 20k subs in 2 months
4 million video views in the first 3 months
Significant reach in a new, young target audience
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1013 AP Amsterdam
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