YouTube Strategy

From reach to results with a clear YouTube content, distribution and conversion strategy

Thanks to our many years of combined experience and the use of data analysis and research, we know exactly what works on YouTube. These insights allow us to make better decisions that generate greater reach, more attention and greater impact for our customers with clear and effective strategies.


At every stage of the funnel, Team5pm helps you be more successful on YouTube. While YouTube has previously been used to primarily generate brand awareness and reach, we also help your company achieve greater brand preference and increased purchase intention by generating more engagements, leads and conversions.


Based on data, we develop concrete insights and recommendations for your ideal YouTube strategy. We are not guided by gut feeling or personal preferences, but by data-based insights. Therefore, our data research  serves as input for a creative strategy. 


91% of all videos on YouTube never reach 1,000 views. With a smart distribution strategy, we make sure that for your videos this is not the case. Based on data and insights, we tell you exactly how you can best distribute your videos organically or paid and we help with the implementation of this strategy.


From a rock-solid conversion strategy, based on a combination of organic growth and smart YouTube advertising, we ensure more traffic, conversions and brand impact. In addition to higher revenues, the use of YouTube can also lead to significant cost savings in customer service and webcare.


Strategy and Research

We take the guesswork out of YouTube marketing by basing our strategies on wisdom accumulated from data analysis, research and from our many years of combined experience. As a result, we know exactly what works and what doesn’t work on YouTube.

Channel Growth

By skillfully combining organic and paid promotions, we help generate more growth, more views, longer watch time and greater impact. With our data-driven approach, we ensure that your videos are easily found and recommended more often.


We produce videos that people want to watch and that the YouTube algorithm loves. Whether you want effective advertisements, entertaining content or search-driven videos, we are the team to help your brand from data to watch time to results.


Advertising on YouTube is an entire job unto itself. A job that we have mastered like no one else. We know precisely how to reach, engage and convert the right target group with attractive advertising campaigns on the largest video platform in the world.

YouTube Labs

Labs is the world's first YouTube-only research company. We help brands, advertisers and publishers measure, predict and optimize the effectiveness of their YouTube content. With data- and customer-driven research, we generate more reach and qualitative attention, so you get the maximum return on your YouTube budget.

Team5pm is a YouTube Certified YouTube Agency

Get in touch

Do you also want to achieve results with YouTube based on data insights? We would be more than happy to take you into the wonderful world of YouTube!

Do you also want to achieve results with YouTube based on data insights? We would be more than happy to take you into the wonderful world of YouTube!