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Over the next few weeks, you’ll be asked to submit your tax information in Google AdSense. Here’s what you need to do:

• In Google AdSense, go to payments
• And then manage settings
• You will see an option to manage your U.S. tax information
• Through a series of questions, it will determine which tax form you need to submit.

For individuals, this will mainly be the W-8BEN form, while companies will mainly use the W-8BEN-E form. Note: Even if you are paid by an MCN, you must still file your tax information.

How much you’ll be taxed depends on a few things:

• If your valid tax form has been submitted
• How much your YouTube channel earns from U.S. viewers 
• If your country has a tax treaty with the U.S.

Note: The tax withholding rates are 0-30% depending on your country.

If Google does not have tax forms from you by the time these changes go into effect, Google will be required by law to presume you’re a U.S. person. This means until Google has the complete tax info, they need to withhold up to 24% of your total earnings worldwide, not just your U.S. earnings.

Some countries have a tax treaty with the U.S. that can potentially reduce the tax withholding rate on your revenue. So, if you submit your tax info and claim a treaty benefit your tax rate might be reduced. For example, partners in the UK or Canada may be eligible for a rate of 0%, while partners in Mexico or Korea may be eligible for a tax rate of 10%.

The Multi-Channel Network (MCN) of Team5pm | The YouTube Agency is one of the few resellers in the Netherlands that offers publishers and brands the opportunity to sell their own YouTube advertising space to advertising partners and thus increase their advertising revenue. For customers that are already connected to the Team5pm Network, everything has already been arranged, and for customers that are not connected yet, there is still the possibility to connect and benefit from the advantages that the network offers.

90% of consumers say they use YouTube to discover new products (Thinkwithgoogle, 2019). Your future consumer is ready to be convinced by the right video content. That is exactly the moment, where you as an advertiser want to be with your video! In our brand new white paper ‘YouTube for Advertisers’  you’ll receive practical tips and trick concrete tips en tricks. It is your free guide to a spot-on advertising strategy on YouTube. 

➤ Get answers to the most asked advertising question from marketers

➤ Discover how you can get the maximum ROI out of your budget

➤ Explore how you can utilise the biggest advertising trends for 2023 

Gotten curious? Download here your white paper.

WANT TO READ MORE ABOUT YOUTUBE ADVERTISING?

Did you like reading about the importance of the consideration phase in your advertising strategy? Good! Because we got way more insights. Read some of our latest YouTube advertising insights down below.

Advertising on YouTube: here’s how to generate attention with YouTube ads

Generating attention within the competitive media landscape is becoming increasingly difficult for brands. People are being reached daily with countless ads, but how many of these are actually viewed attentively?

Read more here.

 

3 principles for a successful YouTube advertising strategy

Your future consumer is willing to be triggered and captivated through video content. The need for spot-on advertising on YouTube is growing! But how do you do this? We’ll give you 3 principles for a successful YouTube advertising strategy.

Read more here.