YouTube offers enormous opportunities for the bicycle industry. The popular video platform is the ideal environment to reach and activate the target group on a large scale. Funnily enough, bicycle brands and sellers are not (yet) taking full advantage of these opportunities. In our report “YouTube as a Bicycle Seller”, we offer unique insights into the performance of bicycle brands on YouTube.
In our report, “YouTube as a Bicycle Seller,” you’ll read all about:
The importance of YouTube at every stage of the funnel.
What content and creators around cycling are popular.
How Dutch bicycle brands are now using YouTube and performing relative to each other.
Which opportunities bicycle brands leave unused.
Inspiring national and international examples.
* We also have a Dutch version of this report. Interested? Download it on our Dutch page!
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