YOUTUBE STRATEGY

Performance Analysis

With a Performance Analysis you’ll get even more data driven insights from your current content strategy and make the right choices for your future content strategy

When you upload content to your YouTube channel on a daily basis, you also collect a lot of data from the viewers who watch your content. The YouTube studio is a great tool to get more insight into the performance of each video. However, there are many more insights that can be gained from the performance of your videos, and Team5pm maps them out for you through a Performance Analysis.

GET MORE OUT OF THE PERFORMANCE OF YOUR YOUTUBE CHANNEL

Through a Performance Analysis, the YouTube Strategists and Specialists make a very thorough analysis of the content that has been uploaded to your YouTube channel in a time period chosen by you. In doing so, we provide insight into how different content series, viral videos and other videos have performed, and we dive deeper into the data. YouTube Studio already provides good insight into the performance of a video, but through this analysis we make patterns visible that you do not get from the YouTube tool itself. In this way we make success factors of the chosen content strategy clear, but we also expose pain points. We also show why certain videos, content series or themes perform better on your channel than others and what conclusions can be drawn from this.

DEVELOP A WELL THOUGHT-OUT CONTENT STRATEGY FOR YOUR YOUTUBE CHANNEL

Thanks to the insights we provide through performance analysis, it becomes very clear what else you can learn from your YouTube channel than you already knew thanks to the YouTube Studio. In addition to the insights we gain from the existing channel, we also collect trends, relevant features and other insights in a final report. In this report we list the most important learnings and draw up concrete action points. With these action points you can continue developing a (revised) content strategy for the coming year or quarterly.

Do you also want to achieve results with YouTube based on data insights? We would love to take you into the wonderful world of YouTube!

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