Advertising

Creative Ad Production

YouTube optimized video production based on data analysis – resulting in content that is found and viewed

SUCCESS ON YOUTUBE

To be successful on YouTube and Google, your content production must match how the platform is used and how the algorithms detect and recommend content. A good creative concept, a top-notch camera and beautiful lighting are all important, but they offer no guarantee that your content will be found. We produce high-quality video content and advertisements for which all choices and creative interpretations during the entire production process focus on the maximum fit with the YouTube and Google algorithms.

THE IDEAL YOUTUBE CONTENT

From our continuous and comprehensive analysis of YouTube video content, we know what criteria videos must meet in order to generate a high number of views, longer watch time, to rank higher and to be recommended more often. Based on our findings, we mapped the ideal YouTube video production plan and applied it to various formats including how-to, explanation and recipe videos. This includes predefining video titles, integrating clear segmentation billboard into help content, photography while we are filming to produce high-quality thumbnails and a storytelling mechanism that focuses on maximum watch time and a tight tension arc.

THE IDEAL YOUTUBE ADVERTISEMENT

The YouTube advertising options are different from those of traditional and other social media. Our advertising specialists will set up effective and targeted advertising series for your brand. Reaching optimal campaign goals – such as maximizing impressions with low CPV and high rate of retention – is achieved by combining the optimal distribution strategy with the production of the right ad assets. Based on data, learnings and insights, we develop ideal YouTube ads that contribute to these goals. This includes using music, voice-overs, video length, storytelling, design, branding, use of call-to-actions and more.

OUR SERVICES

Strategy and Research

We take the guesswork out of YouTube marketing by basing our strategies on wisdom accumulated from data analysis, research and from our many years of combined experience. As a result, we know exactly what works and what doesn’t work on YouTube.

Channel Growth

By skillfully combining organic and paid promotions, we help generate more growth, more views, longer watch time and greater impact. With our data-driven approach, we ensure that your videos are easily found and recommended more often.

Content

We produce videos that people want to watch and that the YouTube algorithm loves. Whether you want effective advertisements, entertaining content or search-driven videos, we are the team to help your brand from data to watch time to results.

Advertising

Advertising on YouTube is an entire job unto itself. A job that we have mastered like no one else. We know precisely how to reach, engage and convert the right target group with attractive advertising campaigns on the largest video platform in the world.

YouTube Labs

Labs is the world's first YouTube-only research company. We help brands, advertisers and publishers measure, predict and optimize the effectiveness of their YouTube content. With data- and customer-driven research, we generate more reach and qualitative attention, so you get the maximum return on your YouTube budget.

Get in touch

Do you also want to achieve results with YouTube based on data insights? We would be more than happy to take you into the wonderful world of YouTube!

Do you also want to achieve results with YouTube based on data insights? We would be more than happy to take you into the wonderful world of YouTube!