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YouTube Advertising Strategy
What do we offer? An advertising strategy on YouTube that works! Whether it concerns a full-funnel strategy, a strategy aimed at achieving maximum reach within your target group, or one that focusses on generating qualitative leads. Looking for a tailor-made advertising strategy? You have come to the right place at Team5pm! If the objectives are not yet clear – no problem. We are happy to think with you about the most optimal uses of YouTube advertising for your brand.
Creativity is the main drive for marketing effectiveness. But data analytics can help to make better decisions. Major marketing campaigns are too often based on assumptions and personal preferences. We believe the most impact will be made by those who combine creativity with data. Through YouTube data analytics we can provide relevant insights derived from video watch and search behavior from all over the world.
Not all content is found organically by your entire target group – even if the videos are fully SEO optimised. To reach, engage and convert the remaining part of your target group, we use our smart advertising approach: Optimised Discovery. With this, we reach everyone who has left high-intent signals within the Google Ecosystem (Chrome, Play, Search) and is actively oriented towards the product or service that you offer. Based on these insights, we serve them your content which we know is highly relevant to them!